Don’t miss the 12th Annual TMIA conference and exhibition, March 1 to 4 at the Hilton Clearwater Beach Resort in Clearwater Beach, Florida.
Exhibits Back by Popular Demand
Exhibits at the TMIA annual conferences have drawn greater interest every year, and 2010 promises to break records. The messaging-focused exhibit area will be open March 2nd and 3rd during which over 50 service provider attendees will carry a “passport” with incentives to visit every exhibitor. Also making the TMIA exhibition unique is an all inclusive rate. You just get your get your booth there and TMIA takes care of all on site costs. TMIA also builds the exhibit visit times into the agenda so extra staff and expense are not required.
The Venue
Your TMIA Board of Directors looked at over 30 properties in the Gulf Coast area and chose the Hilton Clearwater Beach Resort which offered the best value for our attendees. The Hilton Clearwater Beach is located on 10 acres of white sand beach on the Gulf of Mexico. Baseball fans may be interested in coming in early or staying over as Grapefruit League play is underway and the Toronto Blue Jays, Yankees and Phillies training facilities are close to our hotel.
The Hilton Clearwater Beach is located about a half hour from Tampa International Airport and less than 2 hours from Orlando. The hotel has just undergone a significant renovation so will be in great shape for our visit. Our fabulous group rate of $160 will be honored from Friday February 26 to Sunday March 7th based on the availability of rooms. Those who wish to take advantage of a couple of days before or after the conference are advised to reserve early.
Guests Always Welcome
As always, representatives from non-member companies are invited to attend as guests in order to learn more about TMIA and assess a membership for their organizations. Please feel free to invite anyone who might benefit from the opportunities for learning and networking that TMIA provides.
Abandon? Substitute? Misnomer?
How many times have you seen the terms wireline abandonment and wireless substitution used in describing those subscribers operating with only a cell in the household. Rather than cutting the cord, many of these individuals never had the cord to begin with, at least in the USA.
Click on the chart above and you will see that by far those operating with a cell only are in the 18 to 25 year age range. They have not abandoned or substituted wireline. They have gone away to college and brought their cellphone to use as primary service. When they graduate, often (at least initially) they do not subscribe to wireline service but continue as a wireless household.
When you look at the older age groups you do not see the dramatic change in behavior that you see in the 18 to 25 age group and to a lesser extent 26 to 35.
Some other interesting data which indicates wireless is a compliment to wireline service rather than a substitute at this point in time:
From TMIA's 2007 survey 85.7% of families with children have a home phone rising to 89.2% with children 13 years of age and older.
On the same survey 83% of respondents with wireless in the household also had a home phone.
From the latest FCC competition report (data to 06-30-2006) while the total wireline market decreased by 6% from 2003 (and don't forget this includes the loss of second lines) wireless lines increased by 48% over the same period.
While technology will enable more households to cut the cord, I am very interested in the emergence of feature rich IP screen phones that will become the messaging center of the household "community". Wireline will change, but dead? Don't bet on it.
TMIA now has an excellent library of data like the chart above for member companies through 5 years of research in the USA and 3 years in Canada. Have a question? Just ask.
Comverse,Inc. commissioned Forrester Consulting to evaluate the management challenges and opportunities that service providers face to deliver compelling and differentiated customer experiences required to excel in a crowded and competitive telecommunications market. The study addressed four questions:
1) What are service providers' most important customer management/CRM goals?
2) What capabilities are included in service providers' definition of customer management/CRM?
3) How strong are service providers' customer management capabilities now?
4) What are the characteristics of the customer management solutions needed to enable service providers to be successful?
Read this interesting whitepaper to find the answers!
Your TMIA Board of Directors looked at over 30 properties in the Gulf Coast area and chose the Hilton Clearwater Beach Resort which offered the best value for our attendees. The Hilton Clearwater Beach is located on 10 acres of white sand beach on the Gulf of Mexico. Baseball fans may be interested in coming in early or staying over as Grapefruit League play is underway and the Toronto Blue Jays, Yankees and Phillies training facilities are close to our hotel.
